All American Auto Mall in Old Bridge Updates

Episode 42: Weekly Updates 6/18/21

June 18, 2021 Jason Savino, Marketing Director, All American Auto Group Season 1 Episode 42
All American Auto Mall in Old Bridge Updates
Episode 42: Weekly Updates 6/18/21
Show Notes Transcript Chapter Markers

Jason recaps the JAR of Hope Celebrity Boxing match that took place in Atlantic City last Friday. He also discusses the full-size Bronco being on its way, a Shelby F-250 Super Baja, a custom Bronco Sport, a custom Mustang Mach-E and more!

Jason Savino:

Hey everyone, I'm Jason Savino, the Marketing Director for the All American Auto Group. And this is the All American Auto Mall in Old Bridge Updates Podcast. This is episode number 42. We're going to be doing some recapping of last week or this week, I should say. And some updates to look forward to. Last week was Episode 41. And I provided my reaction to the Ford Maverick reveal. So Ford Maverick is the all new compact pickup truck from Ford, they revealed it and with some videos, pictures, a lot of information about it. And now the ordering bank is open for it. so customers can start to order their all new Ford Maverick. It's a hybrid compact pickup that starts under 20k. A lot of good things about it, a lot of things to like about it. So we've already had a bunch of orders that have come in, which is great. So you basically just reach out to us. And we start the ordering process. And then we should be starting to see these four to say goodbye fall 2021. So obviously, we're a few months away from that only. So very exciting stuff there. For anybody watching the video portion of this on YouTube or Facebook, I'm going to share my screen just so everybody could kind of see what I'm talking about as I

Unknown:

go along.

Jason Savino:

Like I said, there's Episode 42 and have some recaps and updates for everybody. So we'll start with the exciting news from for this week. It made a lot of headlines obviously. On the screen, I'm looking at the Ford Media Center. And the big news was that the Ford Bronco production has kicked off at the upgraded Michigan assembly plants and shipments are going to begin so I know a couple four dealerships around the country have started to get they're saying we expect ours in basically any day now. So I'm expecting hopefully we get our first one in potentially today, potentially this weekend. Probably more likely next week. So we'll look out for those that's going to be exciting. Obviously, everybody's been waiting for these 2021 Bronco for doors and two doors for a while now. So that's great. The big event last week that I talked about on the podcast episode last week as well, was jarv Hope's celebrity boxing match in Atlantic City. So that happened last Friday night. Obviously, we support your hope as a charity. They're one of our main charity partners. We love supporting the cause and their founder Jim grifone. He did a celebrity boxing match in Atlantic City at the Showboat hotel. And we had we were the corner sponsor as a dealership, obviously, all American Ford Auto Group was the corner sponsor for him. But a lot of our staff got to go down last Friday night and attend the fight to support him. It was a lot of fun, very interesting events. That was my first boxing match. I've been to obviously celebrity boxing, so he's a little bit different. But it was very cool. So our staff had a great time supporting Jim. I posted a video that I took while I was there. It's on all of our social media pages. And you know, we were pretty close to the rain had a great view of Jim and his fight. He won, which was fantastic. And it was really cool because he had a ton of supporters there. And we were all chanting jar of hope. So I think that was a pretty special moment for him and for the jar of whole family. You know, most of the crowd was cheering jar of hope when they when he came out and then when they raised his hands as the winner so the video that's on social media is very cool moment. Very cool fight. jar of hope, Scott, some big things coming up. We're connected to most of them as we always do with supporting him and his efforts. So next month, and I'll be talking about it more. He's doing a 300 mile walk from Massachusetts, the Boston Hospital in Massachusetts that his son goes to and a lot of children with Duchenne Muscular Dystrophy go to he's walking 300 miles from Massachusetts here down to Old Bridge and then to Jackson New Jersey where he's going to have like a family barbecue event on that Sunday July 18 so I'll be talking more about that that's going to be cool event our all American Subaru in Old Bridge dealership here is heavily involved in that it's it's similar to the walk he did from DC to old bridge when he featured four dealerships. I've talked about that on the podcast before that was a cool event. He's going to be doing that similar thing but with Subaru dealership so that's where our all American super an old bridge dealership is getting involved. So that was Cool, then I'll talk about that more coming up. But that was the celebrity boxing fight. And then also, over this past weekend on Sunday, that was a really cool event on Staten Island has become one of Staten Island's largest running or walking charity events. So it's the annual 5k two mile walk for the soldier who lost his life, his family from Staten Island, they created this foundation for him, they do this charity, run and walk. So he's one of the family members actually a good customer of ours. So we're very happy to support this event. It was cool. There's some video and some pictures, we brought a couple vehicles there. But the video footage is really cool. You know, tons of flags lined up, a lot of people out there looked like a great event. So maybe I'll get to go to that next year. And check it out because it looked like a lot of fun. But all that information can be found on our social media pages about that foundation amount event. So that was cool. We did get a bunch of exciting vehicles in over this past week in the past few days. So I'll go through them again, or post on our social media pages. We got what I believe was our second Shelby f 250. Super Baja. So this is all new from Shelby this year with the F 250 superduty. turned it into a super Baja. So this vehicles an absolute beast, it looks amazing, very aggressive stance it's got there's only 250 units being produced. We had a blue one in about a week ago, I believe that it was a sold unit. And this one was a white and black one. The exterior color was star white, and it's got a black stripe, it looked absolutely incredible. I actually like this one a little bit better than the blue. You know, the Shelby's, even when we had the F 150s. And we're due to get more in which is great. It's been a while for the Shelby f 150s. But even those, we never really had a white and a black one we always had, if we had white usually had a blue stripe, which was very popular. But this white and black one looks incredible. I really like it. Just great looking trucks. So that one went out, we should be getting a couple more of these in I think one or two of them are already pre sold. You know, as soon as they announced these, anybody who wanted a Shelby or big truck like this really jumped all over these. So these kind of went quick. So we'll get a couple more in and then if they continue it, you know each model year, we'll we'll probably continue to order three to five of them properly per store. So look out for that if you're interested on our social media pages, we are running a social media exclusive contest, you could enter to win an autographed bat from Pete Alonso, the New York Mets. So I've talked about a lot on this podcast. I'll continue to because I love the partnership we have with Pete Alonso, as I'm a big Mets fan. And we got a bunch of stuff autographed by him. Bats, photos, cards, balls. So we'll be doing some giveaways on social media and, you know, for people who purchase Mach-E's as well, if they're Mets fan, we randomly select customers to give out these Pete Alonzo autographs to so on social media, you can find it on our company pages, all you have to do is follow or like our page, like the post, tag three friends and share the posts. And you get one entry automatically for each of those things you do on our social media platforms. And then basically what my marketing team will do will take all of the names, put them into a randomizer. And we'll pull the winner and then you know, we'll announce them or reach out directly to them depending on you know, if they want to remain anonymous, which happens with these contests. So if you're interested in Pete Alonzo, autograph bat, that's our current contest we have running it ends June 25. So you have about another week for it. So check that out. And then two more vehicles that want to point out that we have available still, both of them just came off base of their customization shops and are now available for sale. So we did. We've been doing a lot of these custom Bronco sports. Basically we try and take the lower trim levels and upgrade them with Custom Leather. We've been doing two tones. So we make the roof either painted black or vinyl black. And, you know painting the emblems blacks of blacking it out blacking out the rims, really it elevates it to that next trim level, but for lower costs than if you were to actually get that higher trim level. So it's been a really popular option with Customers for good reason because the value is there. So we did it with this really nice, rapid red, Bronco sport Big Bend addition and came out great looks awesome red track black roof, blacked out logos, blacked out rims, and the Custom Leather upgrade in the interior because it was cloth obviously. So check that one out. And we do have a lot of other Broncos sports. Some of them just became available. I know today we're getting a couple more and so I'll be posting about that. So look out for those if you're interested in a custom Bronco sport. And then I saved my favorite for last. These custom wraps. Mach-E's I'm obsessed with talked about a lot of my podcast previous episodes. So really, this started with one of our first Mustang Mach-E customers. He actually wanted it he knew right away he wanted a custom wrapped black matte color. And he made the emblems red and it looked fantastic. And after that we were like Alright, we got to start wrapping more stuff because this is obviously a very affordable way to get a really unique and amazing look of vehicle. So ever since then, we've been wrapping the Mach-E's they've been very popular. Obviously, we custom wrapped Pete Alonso's Mach-E for him. And he absolutely loved it. He thought it was amazing, the look of it. So the first couple we did were really matte or satin black wrapped. Now we've started to get into some blues. So we did a lighter blue that was a Mach-E on our showroom floor got so much attention for it was very bright, got a lot of attention from customers, the staff loved that I was obsessed with that. So that one I actually just sold this past week. And this one that I posted this week was a new one we got in it's kind of a darker blue. It's called matte ice blue titanium looks amazing. This one's actually getting sent down to our Point Pleasant location and be put on their showroom floor. Because we try and spread out these raps units, you know, one or two at each store, obviously, it'd be on the showroom floor. Knowing that you know, we could move these vehicles between locations if there's a customer who's interested in them. So this one that I posted, just this morning, actually, the ice blue titanium one that's going to be down in our Point Pleasant location. And then here in Old Bridge, we're due to get another wrapped mock in and we're going to going to do our first custom wrapped Bronco sport that we're going to be getting in over the next couple of weeks. So that's what's on the docket in terms of our next custom wrap vehicle so I can't wait for those. And, of course, there'll be posts on social media like we do with all of our custom and specialty and unique stuff. So look out for that. But that's this episode. So I'll be back next week.

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Thanks everyone can afford it.

Introduction + Recapping Past Episodes
Ford Bronco Production Kick Off
Recapping JAR of Hope's Celebrity Boxing
300-Miles of Love: JAR of Hope's Next Big Charity Event
White & Black Shelby F-250 Super Baja
Pete Alonso Autographed Bat Giveaway
Custom Two-Tone Bronco Sport
Custom Iced Blue Wrapped Mustang Mach-E